Midlands AcAdemy of 
Dance & Drama - Est. 1967


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New Patron for MADD College!

We are absolutely thrilled to welcome Alan Harding, Choreographer and Director extraodrinaire, as our new Patron!

Alan commented: “I have agreed to be Patron of MADD College as the students are so professional and polite. They lap up everything we throw at them and execute it to the best of their ability.  The students have lots to learn but they are not shy of hard work and enthusiasm.”

More about Alan’s incredible career: His early career began as a dancer performing on the most popular television series and specials of the 70s and 80s including The Marti Caine Show, The Two Ronnies, Summertime Special, Snowtime Special, Cilla Black, Little and Large, Ronnie Corbett, Ken Dodd and many more. He also appeared in the West End production of Bubbling Brown Sugar.

Although much in demand as a dancer he made the decision to concentrate his talents on choreography and later, directing. His experience now covers all aspects of the industry from commercials and videos to trade, fashion, television and theatre. He has in the region of 30 theatre shows and in excess of 40 television series and specials to his credit.   These range from children’s television series like Emu’s World; The Fun House and the Children’s Royal Variety Performances to household favourites, Live at the Palladium; The Dame Edna Experience; Summertime Special; The Laughter Show; 321; Tarby and Friends; six series of Barrymore (producer for two) and no less than 10 royal variety performances and galas.

He has worked with a wide variety of stars such as Tina Turner, Tom Jones, Robbie Williams, Shane Richie, David Essex, Bruce Forsyth, Marti Caine, Jimmy Tarbuck, Brian Conley and Lulu.   His theatre credits include the UK tours of Boogie Nights – The MusicalBoogie Nights 2, the hugely successful Spirit of the Dance, which toured the UK, the USA and the Far East; Rhythm of the Night at Conrad Jupiter’s in Brisbane, Australia, Hollywood and Broadway; Happy Days – The Musical (UK tour); Spirit of Broadway (Chichester Festival Theatre); a summer season starring Jimmy Osmond and The Billy Pearce Laughter Show both performed in Blackpool.

He has choreographed and directed numerous ice shows and pantomimes, everything from Aladdin to the Wizard of Oz starring Cannon & Ball, Ruth Madoc, Cilla Black, Les Dawson, John Nettles, Michael Barrymore, Jim Davidson, Paul Daniels, Russ Abbot, Lionel Blair, The Krankies and many more.

In 2006/7 Alan directed and choreographed the stage show Dancing Queen for The Monte Carlo Sporting Club and the UK tour; the spectacular Indian dance show Red performed in South Africa; and directed and staged the production of Simply Ballroom for the UK tour, South Africa and Dubai.  Some of his latest work includes: The 10th Anniversary UK tour of Boogie Nights, Dancing Queen, Spirit of Christmas at the Falls Casino, Niagara Falls and Reno, Nevada, All You Need Is Love, UK tour and  Le Grande Cirque at The Sydney Opera House, Australia.  Alan then returned to Sydney to stage and direct their new circus production Aerial Dreams, he directed the production of Twist and Shout in Atlantic City, directed and staged the UK tour of Sounds of Hollywood starring Ruthie Henshall, directed and staged Cheek to Cheek at the London Coliseum and the UK concert tours of Steppin’ Out, Puttin’ on The Ritz and Let’s Do It with Anton du Beke and Erin Boag. Most recently Alan has been choreographing A Night at The London Palladium for ITV. 

Alan has directed and choreographed the main production shows for Celebrity Cruises, and created 10 new shows across the fleet of the Millennium class ships. Alan is proud to have created 12 new shows for the Cunard ‘Queens’ and 4 brand new shows for P&O Cruises flagship Britannia.

He has worked as Creative Director and Choreographer for Qdos Entertainment on all their cruise contracts.

Alan also choreographed the UK tour of Benidorm Live on stage following the successful TV series.